Sunday, April 29, 2007

Recommendation: Great Book for Grads!

You Inc. The Art of Selling Yourself by Harry Beckwith and Christine Clifford Beckwith offers well written and informative career and business advice. There are hundreds of books on career strategy and getting ahead in business. This book offers the best roadmap based on my 30+ years in the business world. The advice is based on reality, what really works and matters in business.
In fact, I wish I had followed one of the authors' sage advice concerning being a jack of all trades vs. a specialist.

The authors argues correctly," Try to appeal to thousands, and you will appear strongly to no one."

There are plenty of other maxims equally valid.

So if you are just starting out in the business or corporate world or are looking for some great business ideas, I highly recommend this book.

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