The Thank You Economy by Gary Vaynerchuk

Good business book. Some good advice. I collected some ideas from my Kindle that I would have underlined in a hard cover book.

• We’re living in what I like to call the Thank You Economy, because only the companies that can figure out how to mind their manners in a very old-fashioned way—and do it authentically—are going to have a prayer of competing.

• When given the choice, people will always spend their time around people they like. When it’s expedient and practical, they’d also rather do business with and buy stuff from people they like. And now, they can.

• When Nielsen conducted a study on what drives consumer trust, the results were clear: almost 70 percent of people turn to family and friends for advice when making purchasing decisions.

• If you are a one-person company and you want to grow your business, you’re going to have to make time to track conversations yourself because you simply can’t afford not to. Being a part of the conversation is as important as having a website. Doing it yourself is actually ideal.

• The first thing that makes an employee happy is being treated like an adult.

• I do have some basic rules. I’m passionate about team building, so I don’t hire anyone who wants to work from home on a regular basis.